A Balaton régió települései turisztikai fejlettségének vizsgálata a turisztikai komplex mutató (TKM) segítségével

Szalók Csilla and Holczerné Szentirmai Ágnes and Probáld Ákos and Kovácsné Székely Ilona and Kővári István (2017) A Balaton régió települései turisztikai fejlettségének vizsgálata a turisztikai komplex mutató (TKM) segítségével. Prosperitas, 4 (2). pp. 81-110. ISSN 2064-759X

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Abstract

This study presents the results of a primary, multi-stage research about the possibilities of measuring the performance of tourism in different regions. It proposes a database and tests a global, multi-component index for measuring the performance of 51 settlements in the region of Lake Balaton with special attention to its tourism. The Balaton Region as the target area of the research was chosen as it is the second most popular domestic destination of Hungary. There were 42 different indicators involved in the research, which were grouped into the following five components: tourism, economy, infrastructure, demography and employment. The five components – without any weighting yet – were all merged into a final one, called Complex Tourism Index (CTI). Th is global index makes it possible to measure and compare the performance and development level of each settlement (or region) from the viewpoint of tourism. Later on the scope of this present research could be extended into other regions of the country and the index could be used in case of any other destinations.

Tudományterület / tudományág

társadalomtudományok > közgazdaságtudományok

Institution

Budapesti Gazdasági Főiskola

Item Type: Article
Uncontrolled Keywords: Balaton régió, TKM (turisztikai komplex mutató), turisztikai fejlettség, destination management organization, Balaton region, comparison of tourism performance, multi-component index, measurement of competitiveness, cluster analysis, Complex Tourism Index
Depositing User: Kovács Zsolt
Identification Number: 3215488
Date Deposited: 2018. Dec. 11. 15:44
Last Modified: 2018. Dec. 12. 10:58
URI: http://publikaciotar.repozitorium.uni-bge.hu/id/eprint/1092

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